Thursday, March 27, 2008

Polly Forgot To Advertise

As a follow on from my other post I thought I'd just write a little bit about how disappointed I am with the response to my prize draw announced on the blog last week. The Prize? A packet of ten hand-made greeting cards from my Spring Time range.

In retrospect, I realise now that life just isn't like that. One can't rely on posting and attracting hits just like that; truly it is as simple as that! One gentleman I encountered recently learned this the hard way, as have I. It takes hard work to get your blog up and running and to attract a readership, which is something I forgot all about when I offered a prize for grabs last week.

Now please don't get me wrong, I am quite delighted that Jean at The English Armchair Abroad is the winner. Over the months, since LB's birthday in fact, we have been building up a friendship which is quite unlike others I have had over the years.

For starters I know very little about this lady and what I do know is what she has chosen to tell me and her other readers, plus the odd e-mail in between. I haven't met her or even knowingly seen a photograph of this lady, or indeed ever heard her voice. What I do know is that we share much common ground and appear to get on well.

This is not the reason that Jean is today's lucky winner though, it is because she is the only person to have passed a comment on the dreaded post offering up the prize for grabs! I do know that I have other readers, but I guess like me, a lot of them drop by from time to time and play catch up. Regrettably this is probably why no one else was in the running for the prize.

Too little publicity and too little, too late would have to be the by-line on this one. I offered up my prize on the spur of the moment and put little or no planning into it, der-err...! Nice one, Polly! Still, it was only supposed to be a bit of fun; in celebration of Spring, Easter and my birthday, wasn't it?

Having said that, I am a firm believer in there being no such thing as a mistake; so long as lessons are learned, and in this case they are well learned. Plan, plan, plan! Next time, and there will be a next time; I intend to plan the event and give it a little publicity on all of my blogs and websites. Hopefully this will attract more commentators and more readers. It was a great idea, and for a spur of the moment thing I think it did too badly!

I'll tell you, quite honestly; this card making business is not as simple as it is cracked up to be and there are lessons to be learned at every turn, but it is fascinating and if I'm honest it is keeping me going. There's certainly more to it than colouring in the pretty pictures! Without it I firmly believe that they'd have locked me up; long ago...

Anyway, for anyone who is feeling left out, don't hesitate to contact me or visit my shop and treat yourself or someone special to something nice in the line of a hand-made greeting card!

All the best!

Polly Peirce

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